Suit up show & up go all in!

Geoff Larson: Entrepreneur, Coach, and Community Leader

In 2008, Geoff Larson founded Aspen Blinds & Drapery, building a successful local business now in its 17th year. Driven by a desire to give back, Geoff began coaching youth ski racing for the Sundance Ski team (now Arrowhead Ski Team) in 2017. He continues to coach and sponsor the team, demonstrating his commitment to community involvement.

Geoff's passion for skiing led him to build a private ski tuning and waxing shop. In 2024, he launched Geoff INC, expanding his interests in ski coaching, tuning, and waxing. Drawing from his business success, Geoff is also developing a Sales Coaching program to share his expertise with businesses and individuals seeking to improve their sales processes and results.

Geoff's journey showcases how entrepreneurship, community involvement, and passion can create a meaningful career. From window treatments to ski slopes, from business ownership to mentorship, Geoff continues to make a positive impact on the Utah Valley community and beyond.